Mike "The Situation" Sorrentino
On Tuesday, the Ohio-based clothing retail giant released a statement saying that it is concerned that having cast memeber Mike "The Situation" Sorrentino wear its clothing could cause "significant damage" to the company's image.
The company is so adamant about the situation (no pun intended) that it has offered what it says is a "substantial payment" to Sorrentino and the show's producers so he'll wear something else. The company says the offer will be extended to other members of the cast.
MTV, however, isn't buying A&F's stance.
"It's a clever PR stunt and we'd love to work with them on other ways they can leverage 'Jersey Shore' to reach the largest youth audience on television," MTV said in a statement.